PlayLab, Inc. YG11

  • Current Location: New York
  • Studio: PlayLab, Inc.

PlayLab has been, is, and always will be the collaborative art and design practice of Archie Lee Coates IV and Jeffrey Franklin. Incorporated in New York in 2008, we started making things together in 2005. Over the past eight years, we’ve either initiated or worked on hundreds of projects that span the gamut of design: a community run pie shop in Alabama, a new typology of street tents on the Bowery, a series of workshops in Saudi Arabia, solutions for the bored in Germany, a charter school in California, and an entire city block in the capital of Croatia. We're not always sure what we're doing, or where we're going, so we keep the studio simple. We work on things that interest us. Sometimes for ourselves, and sometimes for others. We'll see what we see when we get there.

Portfolio Imagery:

  • Project 1 of 3

    + POOL

    With Family New York, PlayLab launched a proposal in summer 2010 to build the world's first water-filtering, floating pool in New York. In summer 2013, we were successful in raising $273,000 from 3,175 backers on Kickstarter. We're now working towards + POOL's target launch of June 2016, starting with the testing of the filtration system.


    Credit: PlayLab, Inc., Family New York

  • Project 2 of 3


    A quarterly architecture publication founded in 2011 by PlayLab, Kyle May, Julia van den Hout and Jacob Reidel, CLOG explores, from multiple viewpoints and through a variety of means, a single subject particularly relevant to architecture now. PlayLab is also creative director and co-editor.


    CLOG : SCI-FI, August 2013 Credit: PlayLab, Inc.

  • Project 3 of 3

    Summer Totems for Diner Journal No. 25

    Diner Journal is a quarterly magazine with original art, literature and recipes, published by Brooklyn restaurateur Andrew Tarlow. 5 Summer Totems were made by PlayLab for various recipes in Diner Journal No. 25, their summer issue.


    Tomatoes + Cucumbers, August 2013 Credit: PlayLab, Inc., Eat With Neighbour

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