Jesse Juriga YG9
- Current Location: New York, NY
- Originally From: Belleville, MI
Jesse is a creative director Living in NYC.
Project 1 of 5
Google Chrome; The Web is What You Make of it
To tell the world about Chrome and make it mean something to them, we developed “The Web is What You Make of it.” This campaign focuses on a series of users that are making the most of the web. The result is an emotional case for how the web and Chrome are changing our lives every day.
Project 2 of 5
Puma: The After hours Athlete
For years, all sports apparel companies have portrayed sports as a war. We realized that actually most people want to play - and do it at the bar. So we created “The After Hours Athlete” - a campaign and clothing line that introduced the world to a new athlete.
Project 3 of 5
New Museum Launch
To Launch the New Museum of Contemporary Art, we exploited its greatest asset - the building. We turned the architecture into a frame for what the museum is: a curator of new art and ideas. Then we put it all over NYC.
Project 4 of 5
To position Rhapsody as a music insider, we created a campaign that spoke to music fans in a way that only true fans would understand - through inside clues and references. We recreated Jay-Z’s 10 classic album covers in 60 seconds in live action with Jay-Z himself.
Project 5 of 5
To launch the new line of underwear in the biggest recession in 70 years, we created the The Puma Index, a global stock ticker with a twist. When the markets go down, the clothes come off, right down to the Puma Bodywear. Users can choose the gender they prefer and one of three markets. The models react in real-time to the markets all day. At night they pull out a bed, throw on some Puma PJ’s and rest up for the next day.