Elle Jeong Eun Kim YG8
- Current Location: New York, NY
- Originally From: Seoul, Korea
- Studio: ELLE KIM
Elle Kim is the Senior Art Director of Advertising and Graphic Design at The Museum of Modern Art in New York. Originally from Seoul, Korea, she has received her BFA in Graphic Design from Rhode Island School of Design and her MFA from Cranbrook Academy of Art. Since 2003, she's been working as an art director and designer for a range of industries such as culture, hospitality, advertising, fashion, and beauty. Her work has been recognized by variety of design publications and in 2010, she received the ADC YG 8 award.
Project 1 of 5
MIND THE GAP 2012
Art direction and design for the Mind The Gap, a second annual exhibition held in Seoul, Korea featuring UK based contemporary artists.
Project 2 of 5
Brookes Boswell Millinery
Brand identity developed for a miller based in New York. The brand was launched with Spring/Summer Collection in 2012 along with a campaign, print and video lookbooks, packaging, pr and online communication.
Co-Art Direction and Design: Michael Boswell
Video: Rob Soucy / Photographer: Shawn Brackbill
Project 3 of 5
Ego = Illusion
"People feel the need to control, to be approved and to judge. People are sometimes too proud and ambitious. People grab on to elusory notion of self and all the desires, ideas and activities that will feed that false construction. Perhaps ego becomes the shield that protects us when necessary? There can be no peace and contentment unless we let go of all the vanity of the self. But is that even possible?"
Project 4 of 5
Project 5 of 5
Seed and Fruit
"I exist through relationships I have with people I encounter in my life, not because I am myself. We weave in and out of each other's lives. We are all interconnected. Every event, including our perceptions, behavior, decision and action is causally determined by an unbroken chain of event. When any link is broken, all the other links are affected."